Kim Kardashian’s contouring kits made $14million in less than 20 minutes

Kim Kardashian is currently the queen of beauty in the US, if we’re to go by the numbers.

The reality star who initiated ladies, makeup artists, beauty bloggers and vloggers into the game of contouring is now cashing out from it big time.

Kim launched her brand of contouring pencils, KKWBEAUTY yesterday and in minutes, the items sold out and raked in over $14 million. It’s almost unbelievable, we know!

The 36-year-old announced the beauty line via Instagram a week ago and there were early predictions that the contouring kit would be a massive hit in the beauty market.

300,000 units of the contouring kits were available in light, medium, dark and deep dark skin tones retailing at $48 per kit.

Kim could hardly control her excitement as she went on a near tirade of Twitter as the items were swept off the shelf.

Today's the day!!! @Kkwbeauty launches at 9am! go to kkwbeauty.com for the creme contour and highlight kits!

A post shared by Kim Kardashian West (@kimkardashian) on

Contour shades. Each kit (light, medium, dark, deep dark) comes with a dual-ended contour stick. #KKWBEAUTY

A post shared by KKWBEAUTY (@kkwbeauty) on

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